Advertising is the life of trade.
- Calvin Coolidge (1872-1933) 30th U.S. President

I’ve learned any fool can write a bad ad, but it takes a real genius to keep his hands off a good one.
- Leo Burnett American Marketing Expert

As a profession advertising is young; as a force it is as old as the world.
The first four words ever uttered, “Let there be light,” constitute its charter. All nature is vibrant with its impulse.
- Bruce Barton (1886-1967) US congressman, ad man (invented “Betty Crocker”)

The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.
Bill Cosby 1937-, American Actor, Comedian, Producer

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
- Peter F. Drucker 1909-, American Management Consultant, Author

The headline is the most important element of an ad. It must offer a promise to the reader of a believable benefit. And it must be phrased in a way to make it memorable.
- Morris Hite

Society drives people crazy with lust and calls it advertising.
- John Lahr

Advertising Quotes

Advertising Quotes

Advertising Quotes

What you say in advertising is more important than how you say it.
- David Ogilvy 1911-, American Businessman, Advertising Expert

Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.
- Sinclair Lewis 1885-1951, First American Novelist to win the Nobel Prize for literature

Advertising Quotes

Advertising Quotes

Advertising Quotes